Verily, an innovative life sciences company commissioned IRON to design a new website and help clarify its brand positioning.

What We Did

As part of our work to relaunch Verily’s web presence, we looked at how the existing brand could be refined and extended to express Verily’s offering more clearly and compellingly.

Brand Evolution

We worked with Verily to revise their existing color palette, typography, and photographic direction. We also introduced illustrative elements which depicted Verily’s focus on the intersection of science, technology, and data.

Site Refresh

After a fruitful collaborative process with the Verily brand team, we were able to launch a vivid, bold new website that brought to life the innovative promise of the brand.

The Results

The website’s successful relaunch has led to a wealth of positive feedback and an ongoing relationship with Verily the marketing team.