Crafting the next chapter in LS&Co.'s story.Next Project
In the pandemic era, consumers can be less inclined to touch and feel real-world products. To tackle the problem, Fitbit commissioned us to create an augmented reality try-on experience.
With the new AR app, customers could get a unique, interactive experience that helped build loyalty, provide an immersive shopping experience, and drive sales. The success of the app led to a second, ongoing engagement.
Months from design