Salesforce BRANDING AND CONTENT MARKETING

Salesforce empowers companies to connect with their customers and prospects on a new level. Iron supports that mission in many ways, with a special emphasis on the design and writing services that drive the company’s massive content marketing effort.

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The Challenge
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We’ve provided creative services to fourteen of Salesforce’s business divisions – promoting hundreds of thought leadership resources, how to’s, product demos, contests and free trials. The expansion of our relationship has been heavily dependent on our ability to honor Salesforce's brand standards and help them bring their whimsical visual universe to life.
Strategy
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In our day-to-day dealings with Salesforce, there is no client-agency barrier. Our team works with Salesforce’s internal agency constantly, presenting work daily and reacting to micro-evolutions in the brand as they happen.
ePublications

The market’s appetite for business insight is massive, and our team is custom built to produce a tremendous volume of brand-perfect eBooks, reports, white papers, etc. – all at record-breaking pace.

Digital Advertising

Salesforce is one of the fastest growing companies on the planet and that growth demands A LOT of assets, delivered on brand and on time.

Integrated Campaigns

As a full service agency, Iron is alsoable to contribute in a more strategic way, architecting integrated content journeys. The development and promotion of the Lightning Platform Workshop-in-a-Boxis a case in point.

The results
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Over the last four years, Iron has built a dedicated team to provide true full service support to Salesforce – becoming an extension of the company's internal teams. This has lead to a growing number of engagements with a wide array of clouds.
Iron has completed more than a thousand jobs for Salesforce.
Iron has worked with fourteen different Salesforce business units.